The future of Sky News

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Johnnie
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Post by Johnnie » Thu Jan 25, 2018 1:11 pm

Sky chief executive Jeremy Darroch says Sky News no longer critical to broadcaster.







Quote:


Jeremy Darroch, the chief executive of Sky, told analysts on Thursday that the loss-making Sky News was not as important as it was when the company launched in the 1990s and was no longer a “critical” part of the pay-TV broadcaster’s business.



“Sky News is a great service. It’s very highly valued,” he told analysts following publication of Sky’s latest financial results. “It was more important in the overall mix of the company when we were launching, in the early days. It had a lot of brand presence. It was an area we could build in. I wouldn’t describe Sky News as critical to the business today. Indeed I wouldn’t really pick any part of our business as critical.”






https://www.theguardian.com/business/2018/jan/25/sky-news-no-longer-critical-to-broadcaster-says-chief-executive

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